Analyzing Cultures: An Introduction and HandbookDesigned for classroom use in a number of disciplines, this comprehensive introduction to cultural semiotics is also an easy-to-use reference for those who would like a better understanding of the topic. No other text provides this kind of practical framework for the classroom study of semiotics. Each of the 12 chapters is clearly written and self-contained. |
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Page 68
... s / he was born with to cognize the object in terms of how it feels , tastes , smells , etc. The resulting sensory units of knowing apparently allow the child to recognize the same object subsequently without having to examine it over ...
... s / he was born with to cognize the object in terms of how it feels , tastes , smells , etc. The resulting sensory units of knowing apparently allow the child to recognize the same object subsequently without having to examine it over ...
Page 104
... s / he sees three people , all obvious strangers to each other . How does s / he know this ? S / he knows this because the individuals in the elevator are near or leaning against the walls of the elevator , facing the door or looking ...
... s / he sees three people , all obvious strangers to each other . How does s / he know this ? S / he knows this because the individuals in the elevator are near or leaning against the walls of the elevator , facing the door or looking ...
Page 236
... s / he can . In this situation , h / er need for food and water takes precedence over all else . When h / er need becomes desperate , s / he will hardly be fussy about how the " raw food " she finds on the island will taste . In effect ...
... s / he can . In this situation , h / er need for food and water takes precedence over all else . When h / er need becomes desperate , s / he will hardly be fussy about how the " raw food " she finds on the island will taste . In effect ...
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abstract advertising American ancient animals behaviors biosemiotics bipedalism brain called Cambridge century chapter Clever Hans codes cognitive cognitive science color communication concept conceptual metaphor connotative consciousness cultural semiotics defined Deixis developed dimensionality discourse domain effect emotional evolutionary example fact Ferdinand de Saussure functions gesture h/er hominid Homo culturalis Homo erectus Homo habilis human species iconic ideas image schema individuals instance interpretation kinesic language linguist macrosignified meaning metonym mind modern modern-day myths narrative nature objects origins patterns Peirce perceived philosopher physical proxemic psychology refer religious representation s/he sapiens Saussure schema scientific Sebeok semiosis semiotician semiotics sense sensory sexual signals signifying order signs social society sociobiology sounds specific speech sphere story structure symbols technique theory tion tribal tural ture Turing test University Press verbal visual vocal Western words York