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" The capacity of the human mind for formulating and solving complex problems is very small compared with the size of the problems whose solution is required for objectively rational behavior in the real world — or even for a reasonable approximation... "
Thinking in Complexity: The Computational Dynamics of Matter, Mind, and Mankind - Page 334
by Klaus Mainzer - 2007 - 482 pages
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Technical Report, Issue 9

Yale University Department of Industrial Administration - Decision making - 1963 - 178 pages
...mind." Subsequently Simon (1957b, p. 190) proposed what he called the principle of bounded rationality; "The capacity of the human mind for formulating and...solving complex problems is very small compared with the sise of the problems whose solution is required for objectively rational behr.vior in the real world—or...
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Mental Health Research Institute Staff Publications

University of Michigan. Mental Health Research Institute - Mental health - 1958 - 760 pages
...Simon calls this the "principle of bounded rationality" and elaborates it in the following manner: The capacity of the human mind for formulating and solving complex problems ¡я very small compared with the size of the problems whose solution is required for objectively rational...
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Image and Environment: Cognitive Mapping and Spatial Behavior

Roger M. Downs, David Stea - Psychology - 2017 - 466 pages
..."objective" weighing of alternative decision criteria led to the principle of bounded rationality: The capacity of the human mind for formulating and...problems is very small compared with the size of the problems whose solution is required for objectively rational behavior in the real world — or even...
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Defense Policy Formation: A Comparative Analysis of the McNamara Era

Clark A. Murdock - Political Science - 1974 - 228 pages
...Simon concludes that man is "intendedly rational," subject to the "principle of bounded rationality: the capacity of the human mind for formulating and...problems is very small compared with the size of the problems whose solution is required for objectively rational behavior in the real world — or even...
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National Conference on Studies in Teaching: Teaching as clinical information ...

Federal aid to education - 1975 - 70 pages
...contemporary behavioral and social science. One behavioral scientist, Herbert Simon, has observed that The capacity of the human mind for formulating and...problems is very small compared with the size of the problems whose solution is required for objectively rational behavior in the real world—or even for...
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Science, Technology, and the Modern Navy: Thirtieth Anniversary, 1946-1976

United States. Office of Naval Research - Naval art and science - 1976 - 592 pages
...mind for formulating and solving complex problems is very small compared with the size of the problems whose solution is required for objectively rational...reasonable approximation to such objective rationality. Herbert Simon [1] The rise of automation in military and defense contexts and the increased potency...
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Science, Technology, and the Modern Navy: Thirtieth Anniversary, 1946-1976

United States. Office of Naval Research - Naval art and science - 1976 - 592 pages
...«:5S?: • in TOWARDS UNDERSTANDING AND IMPROVING DECISIONS Paul Slovic Decision Research Eugene, Ore. The capacity of the human mind for formulating and...problems is very small compared with the size of the problems whose solution is required for objectively rational behavior in the real world — or even...
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Advances in Policy Studies Since 1950

William N. Dunn, Rita Mae Kelly - Decision making - 564 pages
...theoretical principle of bounded rationality, which is currently the most influential formulation: The capacity of the human mind for formulating and...problems is very small compared with the size of the problems whose solution is required for objectively rational behavior in the real world. [T]he first...
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Institutionen und Zeit

Helmut Max Dietl - Business & Economics - 1993 - 268 pages
...Auf die Grenzen menschlicher Rationalität hat aus ökonomischer Sicht vor allem Simon hingewiesen: „The capacity of the human mind for formulating...problems is very small compared with the size of the problems whose solution is required for objectively rational behaviour in the real world" (1957:198,...
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Industrial Economics: Issues and Perspectives

Paul R. Ferguson, Glenys Ferguson - Business & Economics - 1994 - 336 pages
...maximise profits or utility. This differs from the concept of bounded rationality; according to Simon: The capacity of the human mind for formulating and...problems is very small compared with the size of the problems whose solution is required for objectively rational behaviour in the real world (1957, p....
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