Analyzing Cultures: An Introduction and Handbook
Designed for classroom use in a number of disciplines, this comprehensive introduction to cultural semiotics is also an easy-to-use reference for those who would like a better understanding of the topic. No other text provides this kind of practical framework for the classroom study of semiotics. Each of the 12 chapters is clearly written and self-contained.
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LibraryThing ReviewUser Review - quaintlittlehead - LibraryThing
This book is an excellent introduction to the principles of semiotics. The writing style is accessible, making it perfect for undergraduates as well as interested lay readers, but also interesting ... Read full review
What Is Culture?
The Field of Cultural Semiotics
The Signifying Order
Television and Advertising
Activities and Questions for Discussion
Works Cited and General Bibliography
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Intelligent Organizations: Powerful Models for Systemic Management
Limited preview - 2008