Lend Me Your Ears: All You Need to Know about Making Speeches and PresentationsThe room darkens and grows hushed, all eyes to the front as the screen comes to life. Eagerly the audience starts to thumb the pages of their handouts, following along breathlessly as the slides go by one after the other...We're not sure what the expected outcome was when PowerPoint first emerged as the industry standard model of presentation, but reality has shown few positive results. Research reveals that there is much about this format that audiences positively dislike, and that the old school rules of classical rhetoric are still as effective as they ever were for maximizing impact. Renowned communications researcher, consultant, and speech coach Max Atkinson presents these findings and more in a groundbreaking and refreshing approach that highlights the secrets of successful communication, and shows how anyone can put these into practice and become an effective speaker or presenter. |
From inside the book
Results 1-5 of 52
Page 9
... going to talk to some slides ' means exactly that , with speakers spending more time looking back at their slides than at the audience . driven by programs like PowerPoint® . * In the earlier form of this ritual , speakers would stand ...
... going to talk to some slides ' means exactly that , with speakers spending more time looking back at their slides than at the audience . driven by programs like PowerPoint® . * In the earlier form of this ritual , speakers would stand ...
Page 12
... going . ' To these admittedly isolated examples must be added the much more extensive evidence that has come from running hundreds of group workshops , in which speakers are invited to comment on positive and negative aspects of each ...
... going . ' To these admittedly isolated examples must be added the much more extensive evidence that has come from running hundreds of group workshops , in which speakers are invited to comment on positive and negative aspects of each ...
Page 26
... going to have to speak for however long the speech or presentation lasts . The absence of any immediate threat of having to say something at a moment's notice amounts to a massive reduction in the incentives 26 LEND ME YOUR EARS.
... going to have to speak for however long the speech or presentation lasts . The absence of any immediate threat of having to say something at a moment's notice amounts to a massive reduction in the incentives 26 LEND ME YOUR EARS.
Page 28
... going to be included , or how the subject matter is going to be divided up until or unless the speaker gives us advance notice of what's to come , and the order in which the points will be covered . In other words , having a sense of ...
... going to be included , or how the subject matter is going to be divided up until or unless the speaker gives us advance notice of what's to come , and the order in which the points will be covered . In other words , having a sense of ...
Page 29
... going , our ability to understand and keep on paying atten- tion will go into a progressive decline . The problems of understanding faced by audiences and the difficulty of doing something about them are therefore very differ- ent from ...
... going , our ability to understand and keep on paying atten- tion will go into a progressive decline . The problems of understanding faced by audiences and the difficulty of doing something about them are therefore very differ- ent from ...
Contents
1 | |
7 | |
17 | |
Visual Aids and Verbal Crutches | 116 |
Winning with Words | 175 |
Putting Principles into Practice | 247 |
Body Language and Speech | 338 |
Index | 372 |
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Common terms and phrases
Albert Mehrabian alliteration anecdotes applause asked attention audi audience avoid become bullet points business presentations chalk and talk Chapter comes communication contrast conversation course detail distraction duty speeches effective ence everyday example Exercise eye contact fact feel flip chart give going Harold Macmillan imagery impact important impression industry standard model intonation involved Jesse Jackson language lectern lecture lines listen look Margaret Thatcher Martin Luther King means metaphors Neil Kinnock non-verbal normal occasions organisation overhead projector Paddy Ashdown particular pauses possible PowerPoint problem public speaking puzzle question repetition rhetorical techniques Ronald Reagan screen script sentence sequence similes slide-driven slides social and duty someone sound speakers speech or presentation speeches and presentations spoken word subject matter television templates things three-part list tion Tony Blair trying turn visual aids Winston Churchill writing written word
Popular passages
Page 224 - Hitler knows that he will have to break us in this Island or lose the war. If we can stand up to him, all Europe may be free and the life of the world may move forward into broad, sunlit uplands. But if we fail, then the whole world, including the United States, including all that we have known and cared for, will sink into the abyss of a new Dark Age made more sinister, and perhaps more protracted, by the lights of perverted science.
Page 182 - I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character.
Page 89 - I have a dream that one day this nation will rise up and live out the true meaning of its creed — we hold these truths to be self-evident that all men are created equal.
Page 226 - When the architects of our republic wrote the magnificent words of the Constitution and the Declaration of Independence, they were signing a promissory note to which every American was to fall heir. This note was a promise that all men, yes, black men as well as white men, would be guaranteed the unalienable rights of life, liberty, and the pursuit of happiness.
Page 243 - We have also come to this hallowed spot to remind America of the fierce urgency of Now. This is no time to engage in the luxury of cooling off or to take the tranquilizing drug of gradualism.
Page 55 - Let us therefore brace ourselves to our duties, and so bear ourselves that, if the British Empire and its Commonwealth last for a thousand years, men will still say: "This was their finest hour...
Page 203 - But the New Frontier of which I speak is not a set of promises — it is a set of challenges. It sums up not what I intend to offer the American people, but what I intend to ask of them.
Page 310 - The good is oft interred with their bones ; So let it be with Caesar. The noble Brutus Hath told you Caesar was ambitious : If it were so, it was a grievous fault, And grievously hath Caesar answer'd it.
Page 90 - France, we shall fight on the seas and oceans, we shall fight with growing confidence and growing strength in the air, we shall defend our island whatever the cost may be, we shall fight on the beaches, we shall fight on the landing grounds, we shall fight in the fields and in the streets, we shall fight in the hills ; we shall never surrender.
References to this book
Management Speak: Why We Listen to what Management Gurus Tell Us David Greatbatch,Timothy Clark No preview available - 2005 |